Shopper Marketing at Home: Door Hang Cards, Direct Mail, Samples & Coupons Delivered Direct-To-Door

This division was created to allow organizations to reach their optimal consumers by communicating with them, creating brand awareness, and spurring immediate trial and purchases through the use of our Shopper Marketing / At Home Direct Marketing service. Direct marketing enjoys definite advantages over mass advertising such as targeting highest potential households, measurability, efficiency, and higher return on investment. Using Hobbs Marketing to drive your direct to home marketing efforts will guarantee your brand’s success!

The future of your brand depends on how you communicate with consumers. Direct Marketing is your most important tool to do so.

Hobbs Marketing provides a turnkey service, where our clients take advantage of our expertise to generate results. With over 20 years of experience, we offer a complete service from proposal to detailed post-program evaluation, focused on our client’s needs and yielding results in accordance with our estimates and recommendations.

   

Door Hang Cards & Door Hang Bags

Door Hang Cards (DHCs) and Door Hang Bags (DHBs) are printed on both sides, providing advertisers with an impactful, multi-colour branded communication that is placed right on consumers’ front doors. Flexible formats are available as DHCs and DHBs can be printed in a variety of shapes and sizes, with and without coupons and samples. Hobbs Marketing handles the production, targeting, fulfillments and delivery of these programs. DHCs and DHBs can be targeted by demographic profiles, around retail locations and according to consumer purchase behaviour. Programs can be delivered to various levels of geography : Forward Sorting Area (FSA), Census Tract (CT) and Dissemination Area (DA).		       

Direct Mail, Inserts & eMail

Direct Mail offers cost-effective and highly targeted options for advertisers. Whether it’s a sample, post card, flyer or catalogue, household distribution vehicles include Daily and Community Newspapers, Direct-to-Door and Mailbox Delivery.

As the majority of Canadians own computers and with Smartphone usage on the rise, E-mail and SMS campaigns are ideal for retailers and manufacturers to communicate sale events, special offers and services, new product launches and so much more!

 

For a Door Hanger or Direct Mail Quote, write-us!

 

Our Work

  • Merck | Coppertone

    Our latest campaign was fully integrated reaching consumers at various touch points including In-Store Demos, Door Hang Cards and GoCoupons.


     

    Aliments Ultima | iögo

    Selected as one of the strategic partners for the Canadian launch of this innovative yogurt brand, Hobbs Marketing managed all in-store media and demo programs in conjunction with their digital couponing efforts via GoCoupons.ca and Facebook.
     

    Van Houtte

    We have managed various In-Store Demonstration programs, Direct-to-Door, GoCoupons and FSI’s year over year in support of the Van Houtte brand.

     

  • Beiersdorf | Elastoplast - Nivea

    As acting AOR for all in-store media efforts, we have managed and executed several shelf advertising and promotional campaigns contributing to the overall growth of the Nivea brand.  In addition we managed the flawless delivery of multiple Direct-to-Door and digital couponing programs via GoCoupons.ca.

    L'Oréal | Garnier - Lancôme

    We have executed several Direct-to-Door and Out-of-Home sampling programs year over year for L’Oreal.  It is our strategic expertise, attention to detail and superior client service that are the contributing factors to our twelve year partnership with L’Oreal.
     

    Unilever | Dove

    We are proud to have had the opportunity to work with Unilever on multiple national sampling and couponing campaigns via Direct-to-Door and In-Store for such leading brands as Dove, Degree and Knorr.

  • Abbott | Pediasure - Ensure

    We managed and executed several Direct to Door and Direct Mail programs over delivering the expected ROI. We also managed several national GoCoupons.ca programs.

     

    SC Johnson | Glade

    Our experience includes National and Market specific In-Store Media and Demo programs, Door Hang Cards, Direct Mail and On-line couponing and sampling programs for various product categories.

     

    Irving Consumer Products | Royale - Cavendish
    Having a long standing partnership with Irving, we provided the strategic direction, management and execution for several digita campaigns via GoCoupons and Facebook. We have also delivered millions of samples and coupons Direct-to-Door and In-Store for Royale and Cavendish Farms brands.
  • J&J | Stayfree - Tylenol - Clean & Clear

    We have managed promotions for a variety of J&J brands, including in-store media and demonstration programs, Direct-to-Home and FSI’s.  One of our most successful programs was an experiential consumer education program for Clean & Clear products that raised the bar stimulating retail sales.

    Dare Foods | Bear Paws - Whippet

    Managing each program with success, we have delivered various programs for Dare Foods, from In-store Demos, Direct-to-Door to Online.


     

    Bayer | Aspirin

    We managed and delivered multiple Door Hang Card programs for Bayer offering a fully turn-key solution from production and targeting recommendations to distribution and auditing, demonstrating our knowledge and expertise in the At-Home segment.  

  • Merck | Dr Scholl's

    Our latest campaign was fully integrated reaching consumers at various touch points including In-Store Demos, Door Hang Cards and GoCoupons.


     

    Unilever | Vaseline - Becel

    We are proud to have had the opportunity to work with Unilever on multiple national sampling and couponing campaigns via Direct-to-Door and In-Store for such leading brands as Dove, Degree, Knorr Vaseline and Becel.
     

    SC Johnson | Ziploc

    Our experience includes National and Market specific In-Store Media and Demo programs, Door Hang Cards, Direct Mail and On-line couponing and sampling programs for various product categories.